Newspaper QR code sends readers to free app

The Orange County Register has begun including QR codes in issues of their newspaper. The codes are being used to offer readers more dynamic experience. An increasing number of publications have begun using the codes to bridge the gap between offline and online media. Newspapers in particular have been offering exclusive video content, letting readers watch interviews of commentaries without interrupting their reading experience. Print media has been struggling to find a foothold with an audience that has become increasingly dependent on technology. The public now has access to all…

Read More