Tag: nfc info

Why isn’t Apple taking a bite out of NFC trend?

Jorge Gonzalez
Apple mobile payments

  Almost all the major producers in the Smartphone arena are making sure the new products being released this year are NFC enabled; with one exception. Near Field Communication (NFC) phones are on the brink of turning mobile commerce and marketing on their heads. So why would Apple be holding out? Near Field Communication (NFC) technology has stepped up recently as the forerunner with the most promising future in mobile commerce. Because of its flexibility to be more than just a “wave and pay” type system, ease of use and…

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Exploring the differences and similarities of the two

Jennifer Goula
QR Codes vs. NFC mobie marketing

QR codes have started springing to life here in the U.S. as businesses and entrepreneurs alike have discovered their simple wonder as a marketing tool.  Meanwhile, mobile technology developers have all ready came out with another genius tool; the Near Field Communication (NFC) tags. QR codes and NFC devices are similar, yet very different.  Both, if used correctly, can help propel your business presence from the physical to the virtual world. QR codes are a small square box that looks similar to a 2D, pixilated barcode. They can be embedded…

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