Technology companies prepare for upcoming m-commerce explosion

M-Commerce News

Mobile commerce technologies from near field communications (NFC) to digital wallets, pitch targeting, and location-based marketing are all on the cusp of taking off, and leaders in mobile web services, such as Google, are bracing themselves for impact. Customers are already capable of shopping without the use of their credit cards as long as they swipe their mobile device over a special point of sale reader. Though this is not yet available everywhere, it is about to become much more common and it is expected to do so very quickly.…

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ViVOtech wins $24 million in funding, seeks to expand NFC use outside the U.S.

Mobile Commerce Industry

ViVOtech, a provider of NFC-enabled hardware and software, has just finished their latest round of funding and have raised more than $24 million. The money comes from a wave of investors eager to support the growing NFC industry. Indeed, the technology is gaining momentum and more companies around the world are looking to incorporate NFC in their operations. The surge of money will help the company expand its ventures outside of the U.S. and further proliferate the use of NFC technology. Google is one of the primary backers of ViVOtech,…

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