QR Code Press

Michigan’s Urbane Apartments launches new QR code campaign to reach out to residents

03/03/201203/02/2012 Jesse Collins

QR codes are a popular marketing tool in the real estate industry, but they have been rare in the apartments and rental market. When the codes first came to the U.S. sometime in 2008, realtors were the ones that made them popular. Before the codes began showing up on signage for houses and other properties, few people had ever seen them before. Now, Urbane Apartments, a rental community located in Detroit, Michigan, is using the codes in an attempt to echo the success they have seen in the realty business…

Sips Card initiative could make short stories popular with mobile consumers

02/29/201202/29/2012 Stephen Vagus

Since the advent of technology, artists and other creatives have been looking for ways to adapt to the changes in media. Writers have been the hardest hit by technology’s rise to dominance. Not willing to go down without a fight, more writers are finding ways to adapt and make use of technology as a way to reach out to a new audience. This is the case with Tim LeVan Miller, a writer from South Carolina. Miller has launched a new initiative called Sips Card that seeks to use QR codes…

Oxfam to transform stores into social museums with QR codes

02/28/201202/28/2012 Stephen Vagus

Oxfam, a conglomerate of organizations that seeks to obliterate poverty and injustice around the world, has begun using QR codes to teach people about the history behind second-hand goods. The organization is using a new mobile application called Shelflife. Shelflife functions as a barcode scanner, allowing users to unlock the content contained within QR codes. Oxfam owns a chain of stores that contains second-hand goods and will be creating QR codes for each item. When these codes are scanned with the Shelflife application, consumers will be able to learn the…

Mark Twain Boyhood Museum to be home to new technology including QR codes

02/28/201202/27/2012 Stephanie Beck

Though Mark Twain is roughly 100 years late to experience the advent of QR codes, his childhood home in Hannibal, Missouri, will have plenty of them around. The Mark Twain Boyhood Home and Museum has announced that it will be using the codes to give visitors a more interactive experience. The codes will be accompanied by a number of touch screen displays that contain information about the prolific writer and lecturer. Given Twain’s fabled love for science and technology, the codes seem to be a good fit. The initiative is…