QR Code Press

Augmented reality causing waves in the print news industry

07/27/201207/26/2012 John Montgallo

Newspapers begin turning to technology to compete for the support of consumers The advent of technology, especially mobile technology, has dealt a significant blow to the print industry. Though each facet of the industry has suffered in some way, the news sector has managed to bounce back through the use of technology. Augmented reality, in particular, has become a very beneficial tool for the news industry in regards to print. Because of the technology’s interactive nature, news publications have been able to successfully use augmented reality to engage consumers in…

Augmented reality may change how journalism works in the future

10/10/201110/10/2011 John Montgallo

The world of news progresses at an unrelenting pace. For news organizations, the demand for constant, real-time news coverage has never been higher. Real-time coverage, however, is far more difficult than it sounds, especially from a news perspective. Most newsworthy happenings do not happen according to a tightly regulated schedule, making it challenging for news organizations to keep up with the pace of real life. The news industry is beginning to turn to technology to overcome this challenge, and many have begun focusing on augmented reality. The majority of news…