Layar Vision takes AR browsing to the next level by allowing users to transform their environments

Layar AR Browser

Layar, one of the largest augmented reality browsing platforms in the world, has released a new application that will expand the use of augmented reality. AR has been steadily gaining popularity for its ability to create dynamic experience for mobile users. The technology has, thus far, been used primarily for marketing, but Layar has opened up a new venue for the technology in the form of AR browsing. The new product, called Layar Vision, will expand upon the foundation laid by the original Layar platform. The original Layar platform can…

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AR’s role in tomorrow’s mobile market

Future of Augmented Reality Technology

Augmented reality may not be all it’s cracked up to be, according to Alex Makarov, head of development at SHAPE Services, a developer of mobile applications for iOS. The expectations surround augmented reality seem to be quite high. This should come as no surprise as several tech companies boasted that society would be fully immersed in virtual environments by now. Marketing campaigns and YouTube videos have not placated these expectations, as they often paint the technology in a favorable light. And so, society waits on the edge of its seat…

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