nestle qr codes Archives

QR codes are now printed on Nestlé products

05/19/201405/19/2014 Jesse Collins

The massive food manufacturer is now adding quick response codes to its packaging. Nestlé has now joined the growing number of major food manufacturers that have recognized that the space available on product packaging is exceptionally limited, and that by adding scannable QR codes, they will be able to share a nearly limitless amount of information with consumers, including everything from extended nutritional data to promotions. These quick response codes are being used to allow smartphone owners to scan using free reader apps. The QR codes that have been added…

QR codes used by Nestle to share information

02/05/201302/04/2013 Stephen Vagus

Nestle launches new initiatives involving QR codes Nestle, the largest food company in the world, is launching a new initiative involving QR codes. The company has made use of the codes in the past for the sake of mobile marketing, so it is no stranger to the way the codes work. This initiative will expand throughout the company’s prolific product portfolio and is designed to appeal to consumers that are interested in learning more about the Nestle products that they purchase. Codes used to offer nutritional information The QR codes…