most popular apps Archives

M-commerce apps have second highest download growth rate

08/22/201708/18/2017 Jesse Collins

Gaming applications have held onto the top spot, but shoppers are clearly showing their love of mobile. A recent StartApp report has shown that m-commerce apps are second only to gaming applications when it comes to download growth rate. Moreover, the report predicts that there remains a great deal of room for additional growth. This growth rate has particular potential in the areas of popular music, photo and entertainment apps. According to the StartApp data, gaming applications have been downloaded by 78 percent of global device users. Not far behind,…

Study shows useful apps get results with smartphone users

08/13/201108/13/2011 Jesse Collins

A recent study performed by the Hong Kong Productivity Council showed that among users of apps, 90 percent would accept them when they offered information that they found useful, a discount coupon that they could redeem, or other types of free offers. Furthermore, among 320 smartphone users who participated in a survey between June and July 2011, 80 percent said that they didn’t find pop-up advertising banners to be irritating – these same adds were considered to be a nuisance by users of traditional computers, as they said that content…