Delta Air Lines to adopt augmented reality to help make travel more stress-free

Delta Airlines Augmented Reality

Airlines are growing more accustomed to the needs of mobile consumers. With smart phones and other mobile devices becoming a more fundamental part of society, companies have had to take steps to ensure that their services were up to task. Airline passengers have enjoyed the ability to check in to flights and download boarding passes for some time, but consumers are asking for more services as mobile technology becomes more advanced. According to a recent Airline IT Trends survey, more major airlines are investing more in improving their wireless functionality.…

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The latest in mobile travel apps loaded with AR browser options

Hong Kong Travel AR App

More cities are making use of Smartphone’s and augmented reality (AR) apps to capitalize on tourism and assisting visitors in finding restaurants, shopping and places to visit. One of those places is Hong Kong. The Hong Kong Tourism Board (HKTB) teamed with Cathay Pacific Airways to introduce mobile apps for tourists. The Hong Kong Tourism Board and Cathay Pacific Airways introduced a combined effort project; one of the first Smartphone travel application series in the world to incorporate augmented reality. Their “Discover Hong Kong” mobile app series was introduced May…

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New technology tools for the traveler on the go!

MattsonMaps, a developer of online applications aimed at destination marketing organizations, has announced that they latest program has entered the beta phase of testing. The program, called TravelTools, helps companies manage their online content, such as maps, calendar and newsletters. The company hopes to appeal to the growing mobile marketing crowd by making use of QR codes to go along with their program. “A majority of travelers use smart phones and mobile devices,” says company president Mark Mattson. “They’re using them to gather information and make decision,” he adds. Smart…

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