mobile traffic trends Archives

Mobile traffic gave Yelp a shot in the arm

11/08/201611/07/2016 L. Green

The company’s third quarter earnings revealed solid growth due to a large number of smartphone users. Yelp’s third quarter 2016 earnings report has been issued and shows a significant impact from mobile traffic. The company saw considerable growth in both its revenue and its active users. These areas of growth have been credited to the sizeable mobile user base and because customers are using those devices on an increasing basis while on the go. Yelp’s year over year revenue for the third quarter increased by almost 30 percent, in 2016.…

Mobile traffic is far greater over browsers than apps

09/29/201509/27/2015 Julie Campbell

mobile traffic texting smartphone addiction

In fact it’s twice as large, and it is growing considerably more quickly than it is through applications. According to a recently released report from Morgan Stanley, mobile traffic over browsers is a massive 2 times greater than what is being experienced through apps, and it is also growing at a notably faster rate. This has caused Morgan Stanley to point out in its report that Google is a buy stock and that people should get on that. The contents of the report are coming as a shock to a…