Google aims to improve mobile commerce through better smartphone load times

Mobile Commerce

The search engine giant is addressing consumer frustration with mobile commerce website load times. Arvind Jain, the engineering director at Google Inc. is performing continual monitoring of the access rates of various mobile commerce websites and is striving to find new ways to achieve better speeds. The goal that Jain is pursuing is to make it possible for websites to load using mobile devices in twice the speed that is currently being experienced. In the United States, the average load time is about 9.2 seconds. This particular goal is only…

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Five stars for top three retail giants in mobile site performance

Mobile Commerce Industry

The Keynote Mobile Commerce Performance Index data was released, applauding J.C. Penney Co. Inc., Staples Inc., and Sears Holdings Corp., for the best scores among mobile retailers, as well as for the short load times for their pages. The data for the week that ended on December 4, showed that Sears was the top retailer. Its mobile web homepage was able to load in 3.91 seconds, and was successfully loaded 99.44 percent of the time. According to Keynote Systems Inc., the web and mobile performance management company, this earned the…

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