QR Code Press

Mcommerce research from September shows a growth in its market share

10/12/2012 Jennifer Goula

Almost 10 percent of all online purchases that month came from mobile devices. The latest mcommerce statistics have now been released by Affiliate Window, regarding the size of the market share represented by smartphones, tablets, and other mobile devices. This recent report has identified a number of different statistics about the place of mobile in the market. The most recent figures are focused on the purchasing habits of online shoppers throughout September of this year. They are meant to assist brands and marketers in better understanding the trends and the…

Mobile payments partnership between Amex and Walmart

10/11/2012 Jennifer Goula

The agreement will operate through a unique prepaid card. American Express Co. and Walmart Stores Inc. have announced a new partnership that they hope will provide customers with appealing new options for making mobile payments at the retailer’s stores. This prepaid Bluebird card is designed to appeal to consumers without traditional bank accounts. The Bluebird card functions by allowing deposits to be made through smartphone and mobile bill paying, without any annual, monthly, or overdraft fees, nor any required minimum balance. They hope that this will broaden the mobile payments…

Mobile commerce report shows shoppers are spenders but are inconsistent

10/06/2012 Jennifer Goula

A study by Debenhams says that these consumers are “a twin-edge sword” for retailers. Debenhams has released the results of the analysis of its data, which have shown that although a third of its website traffic comes from mobile commerce shoppers, these fickle customers aren’t always bringing positive experiences with them. The latest research from the store also showed that smartphone shoppers are more lucrative. Those using m-commerce tend to shop more frequently and will spend a larger amount than those who are shopping in the actual brick and mortar…

Mcommerce expected to bring £11 billion in U.K. sales in 2012

09/28/201209/28/2012 Jennifer Goula

This year, retail mobile apps should generate sales growth by about 23 percent. The results of a new Netsuite study have been released in their latest report, and have shown that mcommerce apps among high street retailers in the United Kingdom will increase from 70 percent to 80 percent. This includes those that have stated that they intend to have at least one within the next year. The leading platforms for retail mcommerce applications are iOS (at 48 percent), Android (at 45 percent), Windows Phone (at 30 percent) and Blackberry…

QR codes scanned by 3.3 million consumers in the United Kingdom

09/21/2012 Jesse Collins

The second quarter of 2012 showed tremendous popularity for the mobile barcodes. The latest study regarding the QR code scanning behaviors of smartphone users has revealed that the second quarter of this year was a busy one in the United Kingdom. The research indicated that well over 3 million British consumers used their mobile devices for a scan. The survey was conducted by comScore and involved the participation of 15,000 people in the United Kingdom. The results showed that 11.4 percent of the smartphone using population of the country scanned…