Tag: mobile shopping security

Mobile commerce gains leap ahead to record 80 percent adoption rate

Jennifer Goula
mobile commerce gains - woman using mobile phone

New Ipsos data shows that 4 out of 5 people around the world use smartphones in order to shop. Consumers are now shopping on their smartphones, leading to mobile commerce gains the world has never seen before, revealed a study conducted by Ipsos and commissioned by PayPal. At the same time that consumers are shopping on these devices, they remain concerned about security. The poll involved the participation of 22,000 consumers around the world. It examined mobile commerce gains across all age groups. This research found that 80 percent of…

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Mobile commerce security has consumers frightened

Jesse Collins
Mobile Security at work

Consumers are shying away from mobile shopping Ovum, a market research firm, has released a report concerning the caution that many consumers are exhibiting concerning mobile commerce. The idea of shopping for and purchasing products using a mobile device has become quite attractive to many people, but the idea that such practices could put financial information at risk has caused some wariness among consumers. This is largely due to the fact that mobile commerce has become quite popular among hackers that are seeking to exploit financial information. Consumers prefer traditional…

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Mcommerce adoption is faster in the East than the West

Julie Campbell
Global mobile technology trends network

This, according to a global survey performed by Rakuten. Rakuten has released the results of its worldwide research, which has indicated that consumers in the countries located in the far east have a far greater likelihood than western countries to take part in mcommerce. The survey identified trends primarily throughout Asia, Europe, and North America. It discovered that 13 percent of consumers in Thailand and 15 percent of those from Indonesia will not hesitate to use their smartphones or tablets to make the purchase of a product or service. Comparatively,…

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