Mobile trends survey shows m-commerce is big for price comparisons

mobile marketing trends asia pacific

Shoppers are increasingly using their devices while in-store in order to see if they can find better prices. According to the results of a recent survey that included participants from 23 different countries, one of the greatest mobile trends in smartphone based commerce is to compare prices while actually standing within a brick and mortar store. The research also placed the United States in the top 10 for this fascinating m-commerce behavior. The survey was conducted by GfK, which looked into the mobile trends based on the behaviors of device…

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Mobile commerce study reveals most (and least) popular days to shop

mobile commerce shopping

Sunday was the day in which consumers most frequently take out their smartphones and tablets to buy. While online shopping has become a standard method of making a purchase, mobile commerce is starting to make up an increasing proportion of the sales that are occurring over the internet, and a recent study has found that this is more common on certain days of the week. Sunday was by far the top mobile shopping day, seeing 106 percent growth over the same figure from 2013. The mobile commerce report that included…

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