mobile payment popularity Archives

Mobile payments through Passbook popular at Sephora

04/12/201304/11/2013 Stephanie Beck

iPhone users are proving to be among the best customers at the beauty product company. Sephora USA Inc. has just revealed that Apple Passbook users are among its bets customers, as these mobile payments users will typically spend twice as much and as often as other shoppers. The retailer has used its Passbook pass to provide loyal customers with rewards and other benefits. According to Sephora, there have been more than 600,000 Beauty Insider loyalty cards that have already been registered by customers into their Passbook mobile payments wallets through…

Mobile payments of bills quickly increasing in popularity

03/28/201303/27/2013 Stephanie Beck

Western Union has just released its latest Index that has revealed the most recent bill paying trends. The latest Money Mindset Index has just been released by The Western Union Company, revealing its insight into mobile payments and the growing importance of their role in paying bills. The study revealed that a rapidly increasing number of consumers are using smartphones and tablets for this purpose. The study showed that among American consumers, 12 percent of the respondents said that they had intentions to use mobile payments for an increasing number…

By 2016, the mobile coupon marketplace will have broken $43 billion

11/09/2011 Jennifer Goula

Juniper Research has released the results of its latest report, which has shown that mobile coupon apps are on the cusp of taking off significantly both in use and redemption. This same report indicated that coupons are now placed in the middle of payments and ads in terms of popularity, as well as with loyalty programs. It is for that reason that they will be a significant driving factor for the mobile commerce boom among retailers in brick-and-mortar stores. The analysis only confirms what many experts in mobile commerce have…

Gartner study shows that new technologies may fail under the weight of consumer hype

08/13/201108/13/2011 Stephen Vagus

Consumers may be dragging down emerging technologies with lofty expectations, according to a new Gartner study. Gartner’s 2011 Hype Cycle Special Report is an annual study that investigates the maturity, business benefit and future direction of near-future technologies. The report also gauges the level of consumer response to these technologies and offers a forecast of their future and longevity based upon its findings. Of note, Gartner’s says that several of the most promising technologies coming into the market may not fare well due to the level of hype surrounding them.…