MMA Mexico is a direct response to the growth of smartphone use in the region The top global trade association for the mobile industry, the Mobile Marketing Association (MMA) has announced the start of its Mexican council, which is the newest among twenty new locations around the world. The MMA Mexico is a reflection of the region’s importance within the industry and its marketing. It also shows that the MMA has recognized that industry guidance and support is needed for mobile marketing to be successful in that country. This newest…
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