QR Code Press

Understanding mobile loyalty platforms that are non-transactional

03/14/201203/14/2012 Jorge Gonzalez

A mobile non-transactional loyalty platform is the type that allows a smartphone customer to receive a reward for various types of behaviors such as mobile “check-ins”, and they come with both benefits and drawbacks. The primary drawback to loyalty platforms that are non-transactional is that when a reward is offered to the consumer, and that reward has true cost and value, there is no way to track whether or not that consumer will go on to make a purchase and, if a purchase is made, there is no way to…

VendScreen to unveil mobile payment technology for vending machines

03/14/2012 Jesse Collins

VendScreen has announced that it will be beginning the initial release of its mobile payment technology at the upcoming NAMA One Show in Las Vegas next month. The concept behind the VendScreen device is that it can be installed into any existing vending machine in order to be able to receive payments for the products it contains through the use of a credit card, loyalty card, or online account and, potentially in the future, discount QR codes from advertisers, as well. The smart device is Android-based and wirelessly connects to…

PayPal to announce intention to launch competition for Square

03/14/201203/19/2012 L. Green

On Thursday, PayPal will be announcing a small business solution that will include a dongle for mobile payments which will provide direct competition to Intuit (intu), Square, Verifone, and others. This PayPal dongle, which will be triangle-shaped, will make it possible for small business owners to be able to process the swipe of a credit card by using a smartphone, in a way that is comparable to PAYware by Verifone, Square, and GoPayment at Intuit. This effort will align well with PayPal’s recent efforts to carry its payment services into…

Amex and Globe GCASH partner for online payment solution development

03/02/201203/02/2012 Jorge Gonzalez

Philippine telco giant Globe Telecom m-commerce subsidiary, G-Xchange, Inc., has announced that it is beginning a partnership with global payment and network services giant, American Express, in order to create a new online payment solution. This solution will be designed to allow smartphone owners to use their Globe GCASH mobile wallet to purchase apps, movies, music, and games, as well as other goods and services from American and British websites that accept American Express, such as for toys, clothing, and electronics. This will allow people in the Philippines to shop…

IBM announces new smarter commerce software for retailers and consumers

01/22/201201/22/2012 L. Green

IBM has made an announcement as the most recent element in its Smarter Commerce initiative, launching a new software that makes it easier for consumers to browse, and purchase retail items using social networks and mobile devices. IBM is putting the spotlight on its ability to boost the ability of retailers to engage their clients by assisting them in taking advantage of rapid changes in the way the digital marketplace is always changing, so that customer demands can be better met, performance can be improved, and digital age customers will…