mobile coupon company Archives

Geo-marketing being utilized more and more

08/02/201108/03/2011 Jesse Collins

Foursquare, the location-based marketing service, has announced a partnership with a series of daily deal coupon businesses, which is expected to bring geo-marketing out of the “dabbling” stage and into much more common use, for a major impact on mobile marketing. Geo-marketing has been effective, but has been only very lightly used in Australia and the United States so far. It has, however, created quite a stir in certain occasions, such as when thousands of customers rushed to Gap stores mere hours after receiving instructions to obtain one of 10,000…

Nokia unveils Perks paperless coupon service

07/12/201107/12/2011 Jennifer Goula

Nokia has announced that it has been secretly working on a new paperless coupons service called Nokia Perks, which will offer mobile phone users discounts that will be redeemable with a near-field communications (NFC) chip. The company has already been developing this service in order to draw smart shoppers through a variety of different savings opportunities. The concept is comparable to Groupon by Google, in that it will permit customers to benefit from the offers directly through their mobile devices. Perks is completely paperless and allows consumers to search for…