Mobile commerce benefits from 4G availability

mobile commerce shopping

The increasing adoption of this high speed tech is encouraging consumers to shop and browse more over smartphones. A recently released report from the United Kingdom has now revealed that as high speed 4G technology achieves greater adoption rates, mobile commerce has also been increasing in its appeal and popularity, as users with faster internet on their smartphones brows and shop more while they’re on the go. The added connection speed gives mcommerce the ability to provide a much more engaging experience. The report was based on a research survey…

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Mobile commerce sees explosive growth in the UK

UK Mobile Commerce

UK mobile sales grow significantly over the 2013 holiday season Mobile sales are experiencing explosive growth in the United Kingdom, according to a new report from the British Retail Consortium and KPMG. The report shows that traditional brick and mortar stores, such as Tesco, have experienced lackluster sales over the holiday season of 2013. Physical stores saw fewer customers throughout that time, while online stores, such as Next, experienced a great deal of traffic from consumers using mobile devices. Notably, online merchants managed to take advantage of the hype surrounding…

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Mobile commerce study in U.K. identifies top performers

Mobile trends

The research, conducted by EPiServer, showed that Debenhams has the leading smartphone shopping experience. The results of the latest EPiServer study have shown that the among the leading 30 mobile commerce websites and apps, the top performers in the United Kingdom are Debenhams, Expedia, and Argos. The report showed issued a score to the smartphone friendly websites of 30 of the leading retailers in the U.K. The websites and apps of these British retailers were scored against a benchmark of detailed best practices. The data used for the scoring was…

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