Tag: mobile commerce trends

Mobile retail shopping represents 42 percent of online sales, study

Jorge Gonzalez
Mobile retail shopping - woman using mobile phone

Smartphones have also increased revenue for 65 percent of retailers according to the research. Mobile retail shopping is rapidly playing a growing role in the online shopping experience, and new research helps to show just how this evolution is occurring. Not only are more shoppers using smartphones to shop but retailers are earning more as a result. About 42 percent of online sales now come from mobile retail shopping sources such as smartphones, said the results of a new study commissioned by Quiq, a messaging software firm, as reported by…

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Mobile transactions account for more than half of transactions made online

Stephanie Beck
Mobile Transactions - Shopping via mobile phone

A new report reveals that consumers prefer mobile shopping. Criteo’s Global Commerce Review for Q2 of 2018 has revealed that mobile transactions are dominating online transactions. The report found that over 50% of online transactions made in many countries are now performed via mobile. Criteo analyzed data from more than 5,000 retailer in over 80 countries. The report took into account the activities, behaviors and preferences of shoppers across all devices and browsing environments. The data used, from which the company drew its conclusions, came from over 5,000 retailers in…

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Mobile shopping apps comprise over half of European e-commerce

John Montgallo
UK mobile commerce - Woman with mobile phone

A new Criteo report revealed that retailers in Europe are greatly benefiting from dedicated applications. Criteo has released its Q4 Global Commerce Report which showed that mobile shopping apps are leading to significant successes in Europe. European retailers with dedicated applications are seeing widespread sales. Retailers have found that making mobile a priority is no longer an option but is quite the necessity. The report revealed that retailers that placed a priority both on mobile shopping apps and the mobile web, their performance gains are significant. The retailers with a…

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Mobile shopping cart abandonment greatly caused by a sense of “meh”

Stephanie Beck
mobile shopping cart

A recent study showed that a leading cause of leaving without purchasing is “emotional ambivalence.” Browsing for products over various apps continues to be a growing pastime, but mobile shopping cart abandonment numbers remain as high as they ever were. According to the results of a recent study, the reason people are filling their carts and then leaving them without making a purchase has to do with “emotional ambivalence.” While certain factors encourage people to add items to their carts, they often stop at that point. The research indicated that…

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Mobile travel booking makes up 89 percent of online registrations

Jesse Collins
Senior smartphone - mobile travel booking

Travelers love to use their smartphones to book their trips, even more than the average retail shopper. Mobile travel booking has become extremely popular, to the point that 89 percent of all online reservations come from smartphones and tablets. This figure is considerably higher than the average rate currently seen among retail shoppers. A new Travel Insights Report revealed details regarding online and mobile travel bookings. The report indicated that 60 percent of business travel registrations are completed by way of a mobile app. Moreover, 89 percent of last minute…

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