Mobile commerce shows signs of growth throughout Europe Mobile commerce is beginning to show signs of healthy growth throughout Europe. Many consumers in Europe have become heavily reliant on their smartphones and tablets, and these devices play a significant role in their daily lives. A new report from leading research firm comScore shows that the European mobile retail audience is showing signs of exponential growth as consumers begin to look for more efficient alternatives to traditional payment platforms. comScore sheds light on promising trends According to comScore, the European mobile…
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Mobile commerce is growing in Spain
It is the younger generations that are starting to send the trend upward within that European country. According to the latest data, mobile commerce is staking off among the younger population in Spain, but at the same time, reports are showing that this demographic has also included themselves among the people who habitually “showroom”. Showrooming has brick and mortar stores worried about whether or not they can remain competitive. The behavior called showrooming occurs when a consumer heads to a brick and mortar store in order to have a look…
Read MoreMobile commerce has grown 24 percent in a year
The data from a recent survey has revealed that spending is increasing rapidly over smartphones and tablets. According to the results of a recent study, consumers continue to love everything about their mobile devices and are using them on an increasing basis as a part of their overall shopping experiences through mobile commerce. Consumers are using their smartphones to help them to interact with their favorite retailers. This, according to a mobile commerce report that was recently released in a partnership between the Partnering Group and comScore. What it revealed…
Read MoreMobile commerce growth in the UK lags behind the US
UK falls behind in terms of mobile commerce Judo Payments, a mobile commerce firm based in the United Kingdom, has released a new study that shows mobile commerce in the United Kingdom is lagging behind that of the U.S. While UK consumers have been showing more interest in mobile payments recently, mobile commerce has been growing at a faster pace in the U.S. The study aims to shed some light on this trend and identify some of the factors that may be influencing UK consumers to be leery of mobile…
Read MoreMobile commerce sales in UK increased in June
Spending over tablets has risen considerably and is making a major contribution to this channel’s figures. According to the latest figures that have been issued regarding mobile commerce sales in the United Kingdom, there have been massive year over year increases recorded when comparing June of this year to that of 2012. Even the comparison of the sales figures from May to June have shown a very meaningful rise. The report that was jointly issued by Capgemini and the research firm called the Interactive Media in Retail Group (IMRG) has…
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