Mobile shopping is rising over the holidays due to app use

UK mobile commerce - Woman with shopping bags on mobile

As the season continues, the use of applications has kept the use of m-commerce at a high level. Now that the holiday season is in full gear, smartphones are proving to be more integral than ever to people who need to make sure they’ve found the perfect gifts for everyone on their list, and mobile shopping has been key to getting the job done. It’s the use of mobile commerce apps that has been pushing that trend forward, says a recent study. Several companies have now conducted analyses that have…

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Mobile commerce is a vital component of the travel shopping experience

mobile commerce future smarphone

A recent study has shown that consumers are increasingly using multiple devices to plan and book trips. A report was recently released by a firm called Criteo, which illustrated the importance of the role of mobile commerce at both the start and finish of a shopper’s planning and booking of upcoming travel. The report was entitled the Criteo “State of Mobile Commerce” and it was focused on the third quarter of this year. Significant insight was provided through the results of the study outlined within this report. This could potentially…

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Sainsbury’s to launch m-commerce app

m-commerce app Sainsbury QR code mobile check out

The company has announced that it has now launched a scan-and-go smartphone based shopping application. Sainsbury has now announced that it is going to be launching a shop-and-go m-commerce app that has been designed to make it possible for customers to be able to complete their entire order by way of their smartphones. At the moment, the mobile app is still in its development stage, but it will soon be starting its first pilot program. The trial program for the m-commerce app will be getting started at the supermarket’s Wandsworth…

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Mobile commerce partnership begins between Taco Bell and CARDFREE

Taco Bell QR codes

A new smartphone app has now been launched across the United States that includes an ordering solution. The leading provider of mobile commerce solutions to large merchants, CARDFREE, has now announced that it is now the app platform provider behind the newest smartphone based offerings for Taco Bell, which were launched across the country, last week. The fast food chain selected the company in order to provide an m-commerce ordering solution, among other things. Taco Bell selected CARDFREE for its mobile commerce app that allows consumers to make orders, but…

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Augmented reality pilot to boost Walgreens customer loyalty

mobile commerce mhealth augmented reality app walgreens

The company is working AR technology into its current app for a unique new consumer experience. Walgreens has now announced that it will be using augmented reality to help customers to be able to better navigate their store shelves in order to be able to more easily find everything that they have on their shopping lists. The feature is being piloted as a potential addition to its mobile app to allow smartphones to guide customers in-store. In order to use the augmented reality, the Walgreens loyalty app partner, Aisle411, is…

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