Study finds over half of consumers use retail mobile apps when shopping in-store

retail mobile apps - woman on mobile phone

Consumers are using their mobile devices to enhance their in-store shopping experiences. A new study from Yes Marketing has found that 57% of consumers surveyed used retail mobile apps while shopping in-store. Consumers used the retailer’s app to locate items that were on sale, to redeem coupons, etc. The results of the study suggest that retailers need to focus on delivering a multichannel experience to consumers. According to Yes Marketing, the discovery made in its “Surviving the Retail Apocalypse” report indicates that the industry has reached a tipping point in…

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Mookkie bowl uses AI to make sure the right pet is eating the right food

mookkie bowl uses AI

Volta is gearing up to launch its “smart” pet food bowl at CES 2019 in Las Vegas. The Milan-based smartphone appliances manufacturer, Volta, has developed a unique facial recognition pet food bowl called Mookkie bowl, which features a built-in camera and embedded circuit board that makes it capable of recognizing a person’s pet. The company is expected to show it off at this year’s Consumer Electronics Show (CES 2019). The bowl uses artificial intelligence to keep other animals out of your pet’s food. The facial recognition tech that has been…

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Confirmed: New Twitter unfollow suggestions feature undergoing testing

Twitter Unfollow - Twitter Login Screen

The micro blogging social media platform is piloting the opposite of its “Who to Follow” suggestions. A new Twitter unfollow feature is currently being tested as an opposite suggestion to the “Who to Follow” tool. The company has confirmed an original report made by Slate indicating that the micro blogging social media platform was trialing this option. Though Twitter has confirmed that the test is in process, it did not expand on the details. The “Who to Follow” suggestions have been around for years. They make suggestions for users regarding…

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Mobile banking apps usage predicted to surpass online banking by 2019

Mobile banking apps - Increase in mobile banking over computers

More and more consumers are turning to their smartphones for their banking needs. The CACI reported that 22 million people chose to use mobile banking apps to manage their accounts via their smartphone in 2017. It’s forecasted that by next year (2019), more consumers will choose their phone for banking than their computers. 35 million people are expected to bank via a smartphone app by 2023. In addition to this CACI report prediction, it was said that by 2023, consumers would likely visit a bank branch only twice per year.…

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Android app tracking improperly follows children, study

Android App Tracking - Children with mobile phone

Despite Google’s strong privacy track record, it has allegedly allowed thousands of apps to track kids. Google, known for its positive track record with personal data security, has allegedly allowed improper Android app tracking of children. This does not imply that the company itself has been gathering data about kids. That said, it has not prevented third parties from doing it through apps running on its mobile operating system. In that area, Google has a far less impressive track record for protecting its youngest users. This is not the first…

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