QR Code Press

Here’s why you want a mixed reality headset, says Apple CEO

04/06/202304/04/2023 L. Green

Mixed reality headset - Welcome to Mixed Reality

According to Tim Cook, there will be advantages to creativity, business, and communications. Tim Cook, CEO of Apple, recently took the opportunity to use a media interview to describe why he believed a mixed reality headset produced by his company is something consumers will want to have when one launches in coming months. The company is traditionally quite closed lipped about the projects it has underway. While Tim Cook didn’t officially confirm that Apple would be launching a mixed reality headset in the interview with GQ, he did spend some…

Meta Platforms launches a “Year of Efficiency”, and its stock takes off

02/06/202302/03/2023 Jorge Gonzalez

CEO Mark Zuckerberg has vowed to work on achieving improved efficiency and decision making. Facebook founder and Meta Platforms CEO Mark Zuckerberg has been pouring billions into the digital metaverse world and the company has been bleeding money as a result of these ventures. The company is now committing to focus its attention on the more immediate problems it is facing. Following drooping stock prices and substantial losses, Meta Platforms will now be buckling down and looking to correct its more immediate problems, such as sending its users improved relevancy…

Virtual reality firm MetaX sues Meta for trademark infringement

07/27/202207/26/2022 John Montgallo

The immersive experience company filed the lawsuit in a Manhattan federal court. MetaX LLC, a company that creates experiences in immersive virtual reality (VR) has filed a trademark lawsuit in a Manhattan federal court, accusing Meta Platforms Inc, owner of Facebook, of stealing its name as it pursues the metaverse. The New York-based MetaX said that the Facebook metaverse rebrand has “crushed” it. MetaX informed the court that when Facebook rebranded, the New York-based company was “crushed” and that its “ability to operate as Meta has been eviscerated.” It also…

Meta Platforms open first physical store to sell Oculus Quest 2

05/20/202205/16/2022 Stephanie Beck

The shop will also sell other forms of hardware relating to virtual reality and the metaverse. Meta Platforms has announced that it is opening its first physical store to sell VR hardware like the Oculus Quest 2 to help to broaden the popularity of equipment needed to access the metaverse. While many teens already have VR headsets, they’re simply not using them as they’d use their phones. Meta has been trying to boost the number of people using VR headsets like the Oculus Quest 2 to dive into the metaverse,…

Facebook’s virtual reality investments have lost almost $20B since 2020

05/18/202205/15/2022 John Montgallo

Last quarter alone, Meta spent $2.96 billion to continue the company’s attempt to build the metaverse. Meta has been aggressively pursuing its virtual reality metaverse world, but this pursuit has come with a large price tag as the company has consistently lost money on the effort until now. The metaverse is meant to allow users to navigate a VR world in the form of their digital avatars. The Facebook parent company has released its first quarter 2022 financial results and has revealed that this year alone, the virtual reality investments…