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Meta’s Zuckerberg continues to pour billions into virtual reality Multiverse

02/13/202402/12/2024 Jennifer Goula

Despite the massive expense and the lack of popularity and interest, the CEO isn’t giving up. Meta, Facebook’s parent company, has been dumping billions of dollars into the development and production of virtual reality hardware, software and experiences, even as consumers remain essentially disinterested in taking part. From 2019 through 2022, Meta poured a tremendous $36 billion into its VR-focused division. The company’s CEO Mark Zuckerberg has been highly enthusiastic about virtual reality technology and has been convinced that the world will follow. That said, even when the company’s Quest…

Augmented and virtual reality technologies provide new teaching opportunities

09/19/202309/18/2023 Sam Lambert

Teachers are using the metaverse to discover new ways to reach and inspire their students. Teachers have been using everything from calculators to computers to help enhance the education experience for their students, and now augmented and virtual reality tools are entering the classroom as well. Metaverse technologies including VR headsets and AR glasses can help inspire students to learn. Augmented and virtual reality can be combined into mixed reality technologies that combine components of the real world with those that are entirely digital, providing the user with an entirely…

Here’s why you want a mixed reality headset, says Apple CEO

04/06/202304/04/2023 L. Green

Mixed reality headset - Welcome to Mixed Reality

According to Tim Cook, there will be advantages to creativity, business, and communications. Tim Cook, CEO of Apple, recently took the opportunity to use a media interview to describe why he believed a mixed reality headset produced by his company is something consumers will want to have when one launches in coming months. The company is traditionally quite closed lipped about the projects it has underway. While Tim Cook didn’t officially confirm that Apple would be launching a mixed reality headset in the interview with GQ, he did spend some…

Meta Platforms launches a “Year of Efficiency”, and its stock takes off

02/06/202302/03/2023 Jorge Gonzalez

CEO Mark Zuckerberg has vowed to work on achieving improved efficiency and decision making. Facebook founder and Meta Platforms CEO Mark Zuckerberg has been pouring billions into the digital metaverse world and the company has been bleeding money as a result of these ventures. The company is now committing to focus its attention on the more immediate problems it is facing. Following drooping stock prices and substantial losses, Meta Platforms will now be buckling down and looking to correct its more immediate problems, such as sending its users improved relevancy…

Virtual reality firm MetaX sues Meta for trademark infringement

07/27/202207/26/2022 John Montgallo

The immersive experience company filed the lawsuit in a Manhattan federal court. MetaX LLC, a company that creates experiences in immersive virtual reality (VR) has filed a trademark lawsuit in a Manhattan federal court, accusing Meta Platforms Inc, owner of Facebook, of stealing its name as it pursues the metaverse. The New York-based MetaX said that the Facebook metaverse rebrand has “crushed” it. MetaX informed the court that when Facebook rebranded, the New York-based company was “crushed” and that its “ability to operate as Meta has been eviscerated.” It also…