Tag: Mastercard

Mobile payments could succeed if they prove to be simple, flexible and convenient

Jesse Collins
NFC mastercard Facebook Messenger QR codes

A recent study by MasterCard has shown that these are the primary features sought by consumers. MasterCard has now released the results of a study that has shown that in terms of mobile payments, consumers are seeking methods that are flexible, simple, and convenient among the new innovations that they would be willing to consider when they pay for products at retail locations. This is important insight to be considered by companies that are presently or soon to be in this market. As retailers and other companies move toward mobile…

Read More

Google launches its new mobile payments service

Stephen Vagus
Google Wallet Mobile Payments

Google has officially launched Android Pay Google is taking another swing at mobile payments with the launch of its Android Pay platform. The new platform has been officially launched in the United States and is designed to work alongside Google Wallet, which is the company’s initial foray into the mobile commerce scene. Google has worked with various organizations to ensure that its mobile payments service will be as widespread as possible. Currently, Android Pay is accepted at more than 1 million retail locations throughout the United States. Android Pay is…

Read More

Samsung teams with MasterCard for mobile payments

Stephen Vagus
NFC Mobile Payments Mastercard QR Code PayPass MasterPass

Samsung is working with MasterCard to augment new mobile payments service Samsung has announced that it has partnered with MasterCard for its new mobile payments platform. Later this year, Samsung intends to launch its first mobile payments service, called Samsung Pay, in Europe. The company will compete directly with Apple, which plans to launch its own payment service in the European market later this year as well. With MasterCard, Samsung believes that it will have an edge in this competition and could limit the success that Apple sees in the…

Read More

Companies stand to gain from the thriving mobile commerce market

Stephen Vagus
Mobile Commerce augmented reality marketing campain

Companies showing support for mobile commerce are expected to see gains in the coming years Several companies are expected to benefit from the growing prominence of mobile commerce, according to analysis from Pacific Crest. Mobile has long been a thriving channel through which businesses could effectively engage consumers, but as mobile commerce continues to grow, companies that have positioned themselves well in the payments space are likely to find more success. PayPal, Vantiv, Visa, MasterCard and others are gaining significant momentum and may soon see major gains as a result…

Read More

Tokens may be the answer to mobile commerce security

Stephen Vagus
V.me Visa mobile commerce payments

Tokenization is becoming a top priority in the mobile commerce space Tokenization is becoming a very important concept in the mobile commerce space. As this sector continues to grow, it is becoming a more attractive target for malicious groups. These groups sometimes attempt to steal the financial information of consumers in order to make fraudulent payments. Security has long been an issue that has plagued the mobile space, and now that payments have become mobile-centric, securing payment platforms is becoming a major priority. Event will highlight the potential of digital…

Read More