Mobile commerce shoppers don’t want to be tracked

mobile commerce tracking

Regardless of the growing availability, people remain hesitant to take part in mcommerce channels. Although mobile commerce is becoming widely available and there are a growing number of sites and apps that are making it possible for consumers to be able to buy what they want from the comfort and convenience of their smartphone screens, adoption has still been slower than it should be because of a number of barriers that are making people hesitate. A recent survey has shown that many consumers balk at the thought of shopping on…

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