Startup company in mobile payments focuses on both transactions and loyalty benefits. This year, mobile wallets are finally catching on, as many were hoping would occur in 2011, and startup business, LevelUp, is throwing down its own gauntlet with a unique angle designed specifically for patrons of restaurants, which uses a QR code. The company is based in Cambridge, Massachusetts, and is placing a focus on customer loyalty in the strategy for its mobile payments app. It works by allowing restaurant customers to use their smartphones to scan a barcode…
Read MoreLevelUp asks smartphone users to use a QR code to pay for their meals
