Campaign makes use of Microsoft Tags Newegg, one of the largest online electronics retailers in the U.S., has announced that it has chosen technology developed by Microsoft and L4 Mobile, a developer of mobile applications, to launch the Golden Egg Games campaign. The campaign aims to provide Newegg customers with chances to win various prizes, including discounts and free gadgets or gaming consoles. The campaign will be powered by a variant of QR codes developed by Microsoft, called Microsoft Tags, as well as L4’s Interplay platform. Tags becoming a popular…
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