The long awaited explosion of QR codes is finally here

Mcommerce

This mobile marketing technique has now found its place for mainstream use. Aside from newspapers, cereal boxes are likely the most read form of “literature” at the breakfast table, and the manufacturers of those products are realizing that they can get a lot more out of the space by using QR codes. This form of mobile marketing provides a virtually unlimited opportunity to expose the consumer to content. In 2011, for example, Kellogg’s discovered that its packages could be made to be significantly more entertaining by adding the barcodes which…

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