Mobile commerce draws new capital to Japanese market

Mobile Commerce Trends

Adoption of shopping over smartphones is rapidly growing in Japan leading investors to dive in. One of the most rapidly growing segments in Japan, at the moment, is mobile commerce, which is expanding at an exponential rate within the already healthy online shopping industry in the country. Every year, the size of smartphone shopping jumps forward by a tremendous amount, growing its online share. According to the most recent data from the Ministry of Internal Affairs and Communications, mobile commerce spiked from 2011 to 2012 by 16.2 percent, bringing it…

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