Tag: ipad

iPad remains the tablet commerce leader, though Boomers prefer Kindle

Julie Campbell
mobile commerce ipad 3 retail

The latest research reports are showing that though Apple dominates the marketplace, Amazon has its niche. Jumptap has released its latest MobileSTAT report which has analyzed the use of tablet commerce and has made recommendations to marketers regarding the best and most effective practices for that channel. They found that mobile advertisers should engage with customers immediately following a major event. It is at that time that the largest number of device owners are actively using them. Furthermore, they respond best to ads that cater specifically to their own devices,…

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Report shows iPad is driving American mobile commerce

Julie Campbell
mobile commerce ipad 3 retail

iPad is the driving force behind almost every element of American mobile commerce As per a newly released report by RichRelevance…including browsing, shopping, and purchasing over other tablets.It also indicated that most of this mobile commerce activity in the country is coming from Texas. The study was entitled “2012 Q1 Shopping Insights Mobile Study” and it suggested a consistent increase in the share of revenue in the United States that belongs to mobile. Data for the report was gleaned from 4.4 billion sessions within the 12 month period ending in…

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Android moves into iPad’s former territory with the help of Amazon’s Kindle Fire

Sam Lambert
Mobile Commerce

According to data from Flurry, a mobile analytics firm, Google can credit the sales of Amazon’s Kindle Fire with the significant growth of the Android operating system’s market share in 2011’s last quarter. The new Flurry data was based on measurements of app sessions on over 90 percent of devices running on Android. It indicated that between the fourth quarters of 2010 and 2011, Android gained an additional 10 percent of the tablet market share, so that it now sits at 39 percent, overall. The Kindle Fire tablet hit the…

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Amazon’s Kindle Fire to make a splash without drowning the iPad

Julie Campbell
Amazon Kindle Fire Video

Though chief executive officer of Amazon.com, Jeff Bezos, believes that the new Kindle Fire will be a highly attractive product for consumers looking for a bargain priced tablet computer, it is not likely that it will have an impact on Apple’s iPad in the lead of the marketplace. The price of the newest Kindle model, $199, is less than half of the least expensive model of the iPad, and – according to a Susquehanna Financial Group analyst, Herman Leung – will be very attractive to shoppers who are seeking a…

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How closely will the Amazon Kindle tablet resemble the iPad?

Sam Lambert
Jeff Bezos, CEO of Amazon technology news

Information about the latest Amazon Kindle tablet has been leaked, providing insight into what can be expected from its upcoming release. As far as the unofficially released information has indicated, the device will be a 7 inch color touch screen which will not have any physical buttons. Its operating system was built on a foundation of an older version of Android which was then constructed into a wholly new interface that is fully integrated with the apps from Amazon such as the MP3 Cloud Player, the Kindle Reader, the Amazon…

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