insurance industry Archives

Mobile and tablet commerce are used most commonly by Millennials for buying insurance

03/31/201603/30/2016 Julie Campbell

At the same time, the most popular way for consumers, in general, to purchase policies is over laptops and desktops. According to the results of a recent study published by Finaccord, consumers in the Millennial generation have a greater likelihood of using smartphone or tablet commerce to buy insurance policies than any other age group. The firm behind the study specializes in market research, publishing and consulting for financial and insurance services. The study was conducted on participants in the U.K. and found that Millennials were more likely than older…

Mobile technology and social media gives insurance customers improved options and customer service

04/04/201204/14/2014 Jennifer Goula

According to PwC’s recent report “Top Issues: The Insurance Industry in 2012” while last year was the year of retrenchment, this year is going to be the year of the consumer, with a significant focus on improvements to the customer experience including efforts made using mobile technology and social media. The insurance news report stated that companies are using these techniques, in order to make themselves more appealing to customers and have themselves stand out from their competitors in order to broaden their share of the global market. It indicated…

The future of health care may be in the hands of augmented reality and NFC technology

01/11/201201/11/2012 L. Green

Ergonomidesign, a leading design consultancy firm, has revealed what the future of health care system may look like. A team of researchers from the firm have created a new system that combines the emerging trends in technology, life and health science, and social networking. Much of the system makes use of augmented reality technology to handle high detail displays of information. The physical aspects of the system use NFC technology as a way to enable quick communications between patients and health care professionals. To see the firm’s creation, it looks…