how do qr codes work Archives

PRINT2D launched new education initiative to help companies understand how to use QR codes effectively

01/22/201201/22/2012 Jennifer Goula

As businesses grow increasingly interested in mobile marketing, some have been having trouble incorporating QR codes successfully into their marketing plans. At a glance, QR codes are deviously simple. This inherent simplicity has led many companies into thinking that the codes they generate online are ready to use on any medium. This often means that QR codes are not as successful as companies would hope, which could damage the reputation of the codes and their usefulness. In an effort to remedy this problem, PRINT2D, a mobile website and designer barcode…

Enterprise launches new QR code campaign to promote the new Mazda 6

11/10/201111/10/2011 L. Green

Acclaimed car rental agency Enterprise has begun adding QR codes to their vehicles to help promote the new Mazda 6 vehicles that have arrived in St. Louis, Minnesota. The new vehicles were added to Enterprise’s fleet late last week. The company has partnered with OnRamp, a wireless technology company, to execute their latest QR code campaign. The codes are featured on the windows of all new Mazda 6 models that have been inducted into Enterprise’s fleet as well as key tags. When scanned, the codes link smart phone users to…