QR codes have been successfully integrating into the world of art for some time now. The codes are becoming very popular with artists looking for an affordable way to promote their work to a massive audience. Indeed, the codes have seen a great deal of success in the worlds of marketing and promotion. Few would think, however, that consumers would begin to grow fond of the blocky, maze-like design of the codes themselves. Now, the codes are becoming much more than a simple advertising tool. They are becoming works of…
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QR codes help spice up celebrity charity auction
It should come as no surprise that the fashion industry is susceptible to emerging trends. QR codes are becoming an increasingly familiar sight accompanying designer clothing. Selfridges, a prestigious retail establishment in London, recently played host to a charity event sponsored by the Oxfam Curiosity Shop, which is selling second hand clothing donated by A-list celebrities. The clothes come with a QR code, linking shoppers to exclusive content via Oxfam’s mobile website. Among the celebrities that have donated their clothing to the event are Colin Firth, Annie Lennox, and Scarlet…
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