The massive corporation and the video-based social network collaborated on the #CleanTok content series. Unilever and TikTok have partnered to create and curate content together for the specific purpose of a mobile marketing campaign that will reach cleaning fans worldwide. The #CleanTok campaign is a collaboration between Unilever, Mindshare, Gravity Road, and TikTok. Together, the companies will be releasing a number of dedicated content for #CleanTok, as a part of a series including program activations. This mobile marketing campaign is expected to continue for 40 weeks. There will be a…
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