Is Google Glass ever going to be something consumers want?

Google Glass Augmented Reality

Many developers are starting to think that this wearable technology has already seen its 15 minutes of fame. The Google Glass wearables have been making appearances at high profile events and have been making technology news headlines as they cause governments and companies to rethink the types of regulations that they have in place – such as for drivers or movie goers. However, many in the industry are starting to ask whether these wearables will ever truly be desirable to consumers. It’s true that Google Glass has found a few…

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Google Glass app from Jaguar displays augmented reality print ads

jaguar google glass mobile marketing augmented reality

This advertising design brings mobile marketing to an entirely new and interactive level. Jaguar has taken its new print ad campaign to an entirely new level through augmented reality and its app for Google Glass, cleverly encouraging consumers to interact with the experience of its villain-themed mobile marketing campaign. The brand has linked its ads from a range of different magazines through the Blippar app for various mobile devices. When using the Google Glass, smartphone, or tablet version of the Blippar app with the Jaguar ads in GQ, Wired, Condé…

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Google Glass could bring millions in savings to KFC and other fast food chains

Fast Food QR codes google glass

These augmented reality glasses have the potential to save companies millions through improved worker efficiency. One of the largest fast food chains in the world, KFC, has recently run a trial using Google Glass, in which its employees were trained to use the device with a software program that was designed to help them to improve their overall efficiency rate. The parent company for that fast food chain, Yum Brands, could reduce its labor costs considerably. The training program that used the Google Glass wearable technology was created by a…

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Google Glass addiction has been identified in an Explorer

Google glass augmented reality glasses wearable technology

A man is now being treated for this condition, which is the first internet addiction disorder involving this device. A new study has revealed that doctors in San Diego have now come across and diagnosed the first known case of internet addiction disorder that involves the use of Google Glass, for which a man has now been treated. The patient who was suffering from the condition was 31 years old and checked into an addiction program for assistance. The man was a service member who recognized the struggle that he…

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Wearable technology industry has a serious challenge ahead

ChipSip SiMEye Smart Glasses wearable technology

A Google X exec has stated that wearables have a long way to go before things become easy. When it comes to propelling the tech world forward, it is easy to say that Google has played an exceptionally important role, but at the same time, an executive from that company’s X division has stated that the wearable technology effort is facing an uphill battle before it truly finds its way to more level ground. The Google X division is responsible for not only the development of wearables but also self…

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