QR Code Press

Wearables are owned by 15 percent of consumers who know about them

03/27/201403/26/2014 John Montgallo

Power balance fitness band wearables technology

A recent Connected Life Report from Nielsen has revealed that many people who know the term are wearing one. According to the recently published Nielsen Connected Life Report, among the people who actually know what wearables are, and understand the term itself, fifteen percent already own and use one. The survey conducted by Nielsen involved the participation of 3,956 respondents. The research itself was done, last year in November. This is interesting because there has been a great deal of movement in the wearables industry since that time. There have…

Wearable technology is beginning to see legal struggles

03/05/201403/03/2014 Stephanie Beck

The lawsuits, recalls, and even traffic tickets are starting to pour in over these mobile devices. The first sign that wearable technology is truly taking off and becoming mainstream among consumer electronics has now arrived, as the category finds itself mixed up in a range of different forms of battles in the legal system. This is occurring throughout the category and not just with one form or brand of gadget. Last month, Under Armour was sued by Adidas, accusing the athletic retailer from Baltimore of having infringed on the patents…