Mobile commerce held back by lack of NFC-enabled devices In a world where commerce is becoming increasingly mobile, NFC technology is still relatively unknown. Despite the fact that the technology is considered one of the pillars of modern mobile commerce, very few consumers are aware that the technology actually exists or how to use it. Because most mobile commerce platforms are based on NFC technology, this also meant that few consumers are able to participate in mobile payments due to their lack of knowledge and the generally low availability of…
Read MoreTag: Far EasTone
New mobile payments service set for launch in Taiwan
Mobile payments are making strong progress in Taiwan Mobile payments are making strong progress around the world, especially as major organizations become more involved in this emerging sector. In Taiwan, the country’s third-largest telecommunications company has ambitious plans for mobile payments. Far EasTone Telecommunications has announced the launch of a new mobile payments pilot project that seeks to leverage the capabilities of NFC technology to enable consumers to purchase goods and services from their mobile devices. The company has set the launch for the project during the second half of…
Read MoreTaiwan to work to establish mobile commerce foundation next year
Mobile commerce is expected to take off in Taiwan next year as more telecommunications companies begin to adopt NFC technology. Far EasTone, one of the largest telecommunications companies in the country, has announced that it will be working with the other four telecom companies in Taiwan to build a foundation for mobile commerce. Together, the companies expect that the number of NFC-enabled smart phones in the country will surpass 100,000, which means that mobile commerce market will be ripe with potential. The new telecommunications coalition has met with the Bankers…
Read More