Facebook’s mobile marketing powers skyrocket as their search capabilities rival Google

Mobile Commerce

Facebook is focused on a social search framework that could redefine mobile marketing and monetizing. Facebook has set its sights on a new way to accomplish mobile marketing in order to monetize the channel, by creating a social search framework which will form an entirely new source of value and revenue that will leave current estimates about the future of mobile behind. The financial success it intends to achieve through its efforts will, however, be at the expense of Amazon and Google, should it be successful. Amazon is at risk…

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Could Google+ ever become as influential as Facebook?

Social Media Marketing

Social networks are the hot thing and dozens of them have appeared online, each attempting to take some of the market share that has already been claimed by Facebook, Twitter, Linked in and, mostly formerly, MySpace. This has lead to a significant debate over whether Google+ will ever have the type of influence that those other established social networks have held, or if it will simply become one of a tremendous number of copycats and failures that were forgotten before they were known. If it does have a chance of…

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Facebook and Google+ faceoff over leadership of ecommerce

Google News Facebook News

In its latest efforts to dominate ecommerce, Google has been making moves that have clearly shown that it considers Facebook to be a threat to its leadership of the online world, and has indicated that it intends to start to move into the social mobile industry with a vengeance.  Among the largest moves that it has made has been its recent unveiling of Google+, which is a combination of its existing tools and services that have been brought together to function within a social networking collective that accesses a wide…

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