Facebook uses social media ads to criticize Apple privacy changes

Social media ads - Facebook logo

The social media platform claims the iPhone maker will hurt small businesses relying on targeted ads. Facebook recently ran social media ads in addition to publishing a new website in an outcry against Apple’s privacy changes. It claims that those changes will “[threaten] the personalized ads that millions of small businesses rely on to find and reach customers.” The social network also ran print ads with the same message in major American Newspapers. In addition to the website and social media ads, Facebook ran print ads in the Washington Post,…

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Facebook ad ban lifted on Canadian company’s “overtly sexual” onions

Facebook ad ban - basket of onions

The social media giant also reversed its decision on peas flagged as promoting alcohol consumption. A seed company from Newfoundland, Canada has had a Facebook ad ban lifted after the social media platform labeled its picture of a wicker basket of onions as being “overtly sexual.” The Gaze Seed Company has found itself having to have more than one ban reviewed by the platform. According to the company’s manager, Jackson McLean, he was required to request a manual review of the Facebook ad ban in order to have it lifted.…

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Facebook boycott slashes $72 billion from the social media giant’s earnings

Facebook boycott - scribbling out faceook logo - mobile phone

Zuckerberg’s company earned more than $100 billion in digital ad sales in 2019. A huge list of major multinational companies has joined a Facebook boycott due to the social media giant’s policies on hate speech. The companies have stated that the platform’s efforts to remove hate speech are inadequate. Among the companies that have joined the Stop Hate for Profit campaign including a Facebook boycott include Unilever, Coca-Cola, Verizon and Starbucks. All the companies on the rapidly growing list have vowed that they would put their social media ads on…

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Facebook Rewards QR codes provide in-store savings

The social network is aiming to show its stuff in terms of boosting traffic to brick-and-mortar shops. A new Facebook Rewards QR codes feature test is now underway as a new form of mobile marketing. This advertising is designed to send more in-store shoppers to the checkout counter with items to purchase. The reason is that the quick response codes are not only personalized but offer savings or bonuses. When a consumer scans the Facebook Rewards QR codes, they are able to take advantage of discounts and offers when they…

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Full screen mobile video ads will soon be launched on Facebook

facebook messenger mobile commerce internet

The social network is adding this feature to the smaller screen versions of its experience. When it comes to mobile video ads, Facebook is hoping to make this social media marketing experience considerably larger and more interactive as it brings the full screen experience to smartphones and tablets. This move is the next big step to hit the Facebook video experience after auto play was added in December 2014. The company is now experimenting with full display mobile video ads to further enhance its social media marketing experience. This will…

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