Mobile commerce is beginning to outpace e-commerce

e-commerce vs mobile commerce

Report shows that mobile is performing better in some product categories than PC A new report from Experian Marketing Services shows that mobile commerce is beginning to outpace e-commerce in some product categories. E-commerce has long been a powerful channel for the retail industry. Today, many retailers focus on engaging consumers through digital channels rather than traditional, physical channels. PCs have become very powerful engagement tools for these retailers and have lead to the success of online shopping and e-commerce in general. As mobile devices become more important to consumers,…

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