Europe has seen a major surge in mobile shopping in recent years More consumers are beginning to get involved in the mobile commerce space in Europe. The continent is home to the highest smartphone penetration in the world and many consumers are beginning to rely on their devices to get their shopping done. According to Twenga, an online open shopping search engine, online spending from mobile devices in Europe has doubled from 2014 through 2015. Mobile payments now account for 25% of all online purchases being made in the region.…
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Mobile payments firm launches ambitious new product
iZettle launches new capital advance product, expanding into new markets iZettle, a European mobile payments firm, has announced that it is expanding services that will be tantamount to offering small business loans. The service, which is designed to be a capital advance product, is called iZettle Advance. The new service will be available to a small number of customers that require funds to grow their business operations. This will allow the firm to cater to a wider range of customers, enabling organizations to embrace mobile commerce and allowing iZettle to…
Read MoreWearables could have an impact on mobile payments
Wearable devices could cause a revolution in the mobile payments market Wearable devices are becoming more common and these devices are being lauded for their potential to change digital commerce. While smartwatches and other such technology may not have found commercial success yet, companies like Apple are pushing to ensure that this will happen in the near future. Whether or not wearable devices will revolutionize mobile commerce, however, is unclear, but Visa believes that wearables could be a driver for growth in mobile payments. Apple continues to galvanize the mobile…
Read MoreMobile commerce helps power growth of clothing sales in Europe
Clothing has become the most purchased physical product in many European countries Research firm yStats has released a new report concerning digital commerce in Europe. The report notes that clothing has become the most purchase physical product in many European countries, including the United Kingdom, Spain, and Italy. In some countries, clothing stands out as having the highest sales volume of any other product category and this category represents the majority of cross-border purchases being made on the Internet. The report also notes that mobile commerce has helped make this…
Read MoreMobile commerce is booming in Europe
New report highlights the performance of mobile shopping in European countries Mobile commerce is experiencing a promising period of success in Europe, according to a new report from yStats. The report shows that countries in Western Europe boast of high degrees of smartphone and tablet penetration, which is creating a favorable environment for mobile payments to thrive within. Mobile devices have become part of people’s lives in these countries and many are becoming more comfortable with the notion of mobile shopping. The report notes that Sweden and the United Kingdom…
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