engage mobile consumers Archives

Jennings Social Media Marketing launches new QR code and SMS service

12/17/2011 Jesse Collins

Jennings Social Media Marketing has announced the launch of a new service that will help clients engage mobile consumers through the use of QR codes and SMS messaging. The number of people with smart phones is growing quickly, making it more important for companies to adopt mobile marketing strategies. Jennings, along with other marketing agencies, believes that QR codes are one of the best ways to engage mobile consumers and the new service will give clients hands-on experience with the mobile barcodes. For companies interested in adopting QR codes, Jennings…

QR codes beginning to grow in popularity in the produce industry

12/02/2011 Jesse Collins

QR codes are beginning to take over the fresh produce industry. Shippers are beginning to put the codes on their packaging as a way to ensure that consumers have access to the information they need. Only a few short years ago, no one had ever heard of QR codes outside of Japan. These days, the codes are becoming wildly popular, especially amongst businesses looking to engage mobile consumers. The value of the codes in the produce industry is growing more apparent as smart phones become more widespread amongst shoppers. Stemlit…