DD Perks Rewards Program members aren’t the only ones to benefit from the mobile ordering feature. What started as an exclusive feature for DD Perks Rewards Program members with an enrolled Dunkin’ gift card, is being made available to all Dunkin’ Donuts customers with the Dunkin’ app. The new Guest Order feature lets any customer place an On-The-Go Mobile order through the app and pick it up by either walking in-store or going through the drive-thru. The new app update will make it easier for guests to place a mobile…
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CurrentC mobile payments service may not be launching until 2016
MCX announces that payment service is not likely to see a launch this year The Merchant Customer Exchange (MCX), comprised of several retail organizations, has announced that its mobile commerce platform, called CurrentC, may not launch until 2016. The platform was meant to compete with other services coming from Apple, Google, and Samsung, providing retailers with a tool that they can use to effectively engage consumers that are interested in mobile payments. Retailers have been expressing doubt concerning CurrentC because of its lengthy development and testing phases. Service could see…
Read MoreMobile payments app from Dunkin’ Donuts now has a Spanish language version
The application is now available in a total of two languages, with the latest added to English. Dunkin’ Donuts has just announced that its increasingly popular mobile payments app is now going to become available to an entirely new group of people – those who would prefer to complete their transactions in Spanish. The latest release of the application allows users to view all of the features in Spanish instead of English. The Spanish language version of the mobile payments app makes the service much more accessible to Spanish speaking…
Read MoreMobile commerce app from Dunkin’ Donuts now includes Passbook payments
Customers can now pay for their purchases using their Apple iPhone or iPod Touch. Dunkin’ Donuts has just announced that it has integrated its mobile commerce app and its digital payment cared to be able to work with the Apple wallet service called Passbook. The company hopes that this will make purchasing more fast and easy for consumers with those devices. Those customers who carry an iPod Touch or an iPhone can now add their Dunkin’ Donuts digital stored value cards to their Passbook accounts so that they can use…
Read MoreLocation-based promotion helps Dunkin’ Donut boosts their mobile presence
Though Dunkin’ Donuts is already a part of the mobile marketplace, it has announced that it is now boosting its presence there by way of a new campaign that gives its customers the chance to win prizes and the title of “President of Dunkin’ Nation” by checking in at participating locations. In order to run the promotion, Dunkin’ Donuts has integrated Facebook and Foursquare, and will continue to do so until September 23, 2011. According to the Dunkin’ Brands vice president of consumer engagement, Dan Saia, the purpose of this…
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