Mobile commerce is thriving in India Mobile may be the future of e-commerce in India, according to eBay India. The company has released its eBay India Census 2014 report, which highlights the trends that have emerged in the online market. The report shows that online commerce has grown significantly in many parts of India, with merchants selling across 28 states and 7 Union Territories and exporting to more than 206 countries around the world. A growing number of transactions being made online are coming from mobile devices as well. eBay…
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QR codes find their way into India’s club scene with mixed results from consumers
QR codes are making their way to the clubbing scene in India. The Turquoise Cottage club in Delhi has begun using the codes as away to keep track of patrons. This is a new environment for QR codes, as they have been mostly used in marketing and promotion. Clubs regularly use stamps to keep track of visitors, especially those that are not of legal drinking age. The concept of interactive stamps is quite alluring to clubs as they will be able to use these stamps to engage patrons in a…
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