Tag: consumer mobile security

T-Mobile is selling consumer app data to advertising companies

Jorge Gonzalez
App data - T-Mobile Store

The company uses network-level tools for tracking applications people are using on their phones. T-Mobile has a reputation for being rather loose with the online and app data collected from consumers and now it has placed its intentions to keep it up right out in the open. The company has launched a new ad platform that is called T-Mobile Advertising Solutions. T-Mobile Advertising Solutions comes with a business model that aggregates customer app data such as usage patterns, and then sells that information to advertisers. The program’s specifics aren’t entirely…

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Consumers still aren’t paying attention to mobile security despite rising threats

Sam Lambert
Mobile security - smartphone with a lock image

New research shows people aren’t paying attention even as they use phones for more banking and payments. Over the last year, people are using their smartphones for more banking, shopping and payments than ever before, but still aren’t paying enough attention to mobile security, says new research. Even as the number of digital threats continue to grow at a rapid pace, consumers remain careless. The research was conducted by McAfee, which recently published the results in a report. In it, they revealed that 49 percent of consumers in the United…

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