How to Perfect the Augmented Shopping Experience

Augmented reality and technology Shopping trends

Between near field communication (NFC) and QR codes, retail shopping is transforming. All it takes is a quick tap of an iPhone or Android and customers are introduced to the next generation shopping experience. The perfect augmented shopping experience combines the appeal of online shopping and traditional shopping. While consumers are quickly embracing the augmented shopping experience, retailers are missing the mark. “The ability to instantly get reviews and price comparisons while shopping has completely broken down the business model of physical retail stores,” wrote Michael H for PhoneArena. “Some…

Read More