QR codes are central to a Coca-Cola free giveaway campaign

coke soda marketing qr codes

In a partnership with Ubisoft, the soft drink giant is allowing customers to scan quick response codes to download a free game. Consumers in eight different countries are now able to benefit from a new partnership between the Coca-Cola drink manufacturer and Ubisoft, as the beverage company has added QR codes to its 250 ml cans of Coca-Cola and Coca-Cola Zero products so that customers can scan and receive a free download of the “Just Dance Now” mobile game. Simply scanning the quick response codes gives consumers the Just Dance…

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