This year’s Rockefeller Center Christmas Tree is brought to you by QR codes

Rockefeller Center Christmas Tree - mobile phone - photo

The NYC holiday landmark is using technology to help visitors maintain social distancing. For many families, visiting the Rockefeller Center Christmas Tree is a tradition, but this year, some advance planning and QR code scanning will be required. The lighting ceremony already took place weeks ago, but it is still a lovely part of the holidays. This year’s Rockefeller Center Christmas Tree is a Norway Spruce towering 75 feet over the space. That said, just because there’s a lot of room, it doesn’t mean it can stand up to the…

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QR codes prove effective for Barneys New York

Typical QR Codes

QR codes used in Japan to great success QR codes may not often win the attention of consumers on a regular basis, but that may be because they are rarely used in innovative ways. QR codes have become very popular marketing tools, but much of their popularity comes from the advertisers and companies that are using them. In a very general sense, consumers often avoid QR codes because they offer lackluster experiences that some people consider to not be worth their time. A Barneys New York store in Ginza, Tokyo,…

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QR codes will play a key role to mobile marketing throughout the holiday season

QR Codes used for holiday shopping promotions

Major brands and companies are already revealing campaigns using the barcodes. Though mobile marketing has already been recognized as a vital driver for the upcoming holiday shopping season, what is also being discovered is that QR codes will be the heart of many of those campaigns. This technology is expected to stand out dramatically from the rest over the next couple of months. Large brands such as Target, Kraft, Tourneau, and many more have already started to incorporate QR codes into their various efforts to make certain that holiday shoppers…

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