christmas mcommerce Archives

Mcommerce may be heading toward a rapid decline

12/06/201212/04/2012 L. Green

The numbers may begin falling very soon, and certainly after the holiday shopping season is through. Anyone who has ever been out shopping on Black Friday will understand why mcommerce picks up so dramatically on that day and over that weekend until the end of Cyber Monday. The lines and the limited ability to move about to compare products and prices make technology a valuable resource. Smartphones are making it possible to overcome many of the barriers that are presented on the busiest shopping days of the year. Mcommerce is…

Mcommerce was major driver of record breaking Cyber Monday results

11/28/201211/27/2012 Jennifer Goula

The best outcome of the weekend after Black Friday is being partially credited to smartphones and tablets. The results are coming in from Cyber Monday’s performance in 2012, and so far it has broken all previous sales records, in part because of the use of mcommerce apps and websites. Owners of smartphones and tablets used apps and optimized websites to help with their shopping. In fact, it was mcommerce that was considered to be a game changer this year. This is because over 18 percent of consumers who shopped on…

Mcommerce survey shows use of channel will boost holiday sales

11/21/201211/20/2012 Jesse Collins

The research has shown that shopping can be boosted on a number of different levels. A recent survey performed by MarketLive regarding mcommerce has shown that in the upcoming busiest shopping season of the year, this channel can play an exceptionally important role in increasing sales, on a broad spectrum of different levels. The multi-channel shopper survey indicated that 16 percent of people plan to shop exclusively over mobile. This means that all of their gift buying purchasing will occur on the mcommerce apps and websites of their favorite stores,…

Mobile commerce will play an important role in Christmas this year

09/20/201209/20/2012 Stephanie Beck

Holiday shopping will receive a notable boost from smartphone shoppers. It’s that time of year again, when businesses make the final tweaks to their strategies for Christmas shopping, and it looks as though 2012 will be a record breaker for mobile commerce sales. Mobile purchasing has already started to trickle in but it is expected to spike very soon. The preparations primarily have Black Friday in mind, but most companies aren’t going to wait until the last minute before deciding whether or not to work mobile marketing into their mix.…